Thursday, July 2, 2009

Twitter + Facebook = $$$


It's Larry here with another quick Absurd Marketing Training Tip

Lately, it seems that the world has been tweeting abouteverything under the sun and many people are not aware that
Twitter can actually help grow your list, build relationships and gain you more marketing exposure, which leads to more sales.

I've learned some pretty viral tricks on how to use Twitter to
build a fast, and targeted list and also how to link it (on autopilot)
to Facebook where you can build deeper relationships with any
target market and build your list for free.

First some perspective and context

Web2.0 Social networking tools have spun the whole game around.

To build your list before, you had to produce ads or content and
compel people to go to your lead capture page and then make
them offer they couldn't refuse, so they would choose to opt in
to your list...

Used to be easier. These days everyone is on a million lists
and they immediately go to the mindset of "do I really want
to hear this guy's pitch?" - and they may not opt in to your page.

They psychology is different with social networking.

With Twitter and Facebook, the name of the game is expanding
your friends and followers... so people don't even question (majority
of the time) whether to accept to be your 'friend on facebook' or to
follow you back on Twitter...

Result?

People are basically falling over themselves to follow you...

Which means you can grow a targeted base of people who are
reading your posts, and you can build this list very fast and very
free.

The plan is to do a couple things:

1. Grow your list.
2. Build relationships by networking and sharing information
with this list...
3. Periodically drop in quotes, jokes, training tips and links
to your blog posts, or other relevant blog posts and YES, the
link to your newsletter or main lead capture page.

Strike a good balance though so you're not seen
as only a taker... it's all about giving... hunt down and share
good content your followers will enjoy... add some good quotes
that will help motivate people or put a smile on their face with
a funny quote or joke...


Later you can drop in an invitation to your content based
newsletter... and PRESTO! You're building a nice, responsive
list for free...

And you're building up your own brand... people are getting
to know more about you...

If you're posting interesting stuff, human nature takes over
and they'll click on your profile to learn more about you.

You also place your main link to your blog, or facebook page
or your main lead capture page so they can click and see what
you're up to...

It's easy, pretty fun and it's gone mainstream! You've got ESPN,
CNN, big and small celebrities and even major corporations
on twitter now... so it's an everyday piece of relationshipping
for millions of people and they're at your fingertips... POWERFUL.

Now, here's how to combine facebook with twitter.

Why?

You can build deeper relationships and share more content
(videos, pics, blog posts, notes etc) on Facebook than you can
on Twitter.

It's super fast and easier to build up the list
on Twitter... you simply look for people in your niche of
interests and "follow them" - and twitter etiquette almost
requires that they follow you back and engage.

So I use Twitter to build my list faster... and begin to
communicate there.

I then use a free service called
http://www.TweetLater.com
which allows me to set up an automated message I send
to all people who just started following me.

Thinking helps here. Most people are desparate and use
this cool tool to immediately start spamming offers...

WRONG. I'll delete people quick if they do that. How rude!

But what I set up is a message that says something like:

"Hey, thanks for the follow! Let's also connect on Facebook:
I'm at http://facebook.com/wallmann33 - I'll see ya there"

See... simple. Facebook is a place to network on a deeper level.

So every person who follows me back on twitter gets this
message... which causes many of them to also connect and
'friend' me on Facebook.

And I post deeper content and videos, notes and pics on
Facebook so it's a better place to network a bit deeper...

Twitter is like a mixer or a cocktail party
where you're just hanging out meeting people and seeing
who is interesting and sharing info...

Then you take friends you meet at the 'cocktail party' of twitter
and you get together and "do lunch" on facebook!

It's awesome, it's fun and it's really effective.

On facebook you can also search, find and request to
'friend' people to grow your database too.

And there you have it.

Free, viral, relevant list building and relationship
building using Twitter and Facebook.

From there you can invite people to your take a look
at your primary business, your newsletter, your blog
or training videos on youtube... the sky is the limit.
The power is in the list.

I recommend you get started on twitter and facebook
and set up your profile.

Then seek out 10 - 15 influential people in your niche
on twitter and facebook and begin to link to them...

Why?

Chances are they have large databases of targeted people
already...

And when you have large lists of followers, that means
more new people are following you all the time...

It's the velocity effect. As your list grows, YOU are also
seen in more people's lists and more and more people click to
follow you...

So networking with influential people can put your pretty
face in front of LOTS of people fast... see how that works?

You later begin to "drill down" and click on people who are
following those people and add them... and keep drilling down...

Soon enough, your network is broad, and growing virally.

And with your automatic message being sent to them
you'll have plenty of people also following you on facebook.

I'd tweet often to invite people on twitter to also follow me
on Facebook... be proactive and build that list.

You then focus on sharing good information and networking
with people and you'll see your business list and newsletter
begin to grow too.

Go ahead and start this campaign today here by checking
out how I set up my profiles and you can start following
some folks on my list:

http://www.Twitter.com/wallmann
http://facebook.com/wallmann33

You'll be monetizing this list really soon.

If you don't have anything to monetize yet, then take
a look at my primary internet business and learn more
about working directly with me here:

http://www.fastbuyerloans.com


Enjoy the tip and make it a great day!


Call me with any questions!


All the best,

Larry Potter
www.ATrafficPlan.com
847-872-4047

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