Learning to effectively leverage the offline world and bring it online, where your “system” can help you do a lot of the presenting, explaining, and other “heavy lifting” can be one of the most powerful skill sets you can put to action.
Why?
Duplication.
Simplicity.
Speed.
Reach (Scalability)
Here’s the big picture of what you’ll need to pull this off:
1. Laser Targeted List Of BUYERS.
2. Drip Marketing Campaign (5-7 touches to same list)
3. Targeted Message Offering What This List Is Looking For (System. Duplication. Training. Support)
4. Post Cards, or $100 Dollar Drop Cards with Compelling Headlines or “Mini Flyers”
5. Fancy, Invitation Style Envelopes in UNIQUE Colors. First Class Stamps
6. Lead Capture Page MUST Have Matching Offer
7. Autoresponder is the destination so you can take them online into your marketing process and get them in front of your PRIMARY Program asap.
The WHOLE POINT of your offline marketing campaign is to get OPT INS in your autoresponder. Period.
Watch theTRAFFICplan training video on this topic by registering at www.atrafficplan.com
Larry G Potter
www.LarryGPotter.com
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