How To Create An Easy Video Lead Capture Marketing Blog

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The FARMER is a wise old S.O.B.

Today, I have an INVALUABLE lesson for you

It's not one that many will have the EYES nor the EARS to grasp.

It goes something like this...

Around the country and around the globe, there are FARMERS.

All kinds of farmers

Corn, strawberries, milk & cheese, goats, horses, fruits & vegetables

The FARMER is a wise old S.O.B.

He knows that he needs a few things in his arsenal in order to make
his crops grow and become beautifully bountiful

Such as...

* Sun

* Rain

* Seeds

* Dirt

* Maybe a little fertilizer

And how about....

* Patience

Do you think the 'Old Timer has learned to be PATIENT?

Indeed he has.

For the 'Old Timer knows that he can't plant a SEED today and
expect a CROP tomorrow.

Nor can he plant just ONE seed and expect a harvest.

No, No, No, my friend

The 'Old Timer needs THOUSANDS and THOUSANDS of little seeds to be
sprinkled amongst the dirt so they can take root amongst the mighty
forces of Mother Nature.

Then and only then

Can he be sure his CROP will withstand the passage of time.


"Holy Crap, this KID is talking some TRUTH"

"Shut Up Margaret, this KID is on a roll... let him ROAR"


So you might be asking yourself...

"I don't give a HOOT about farming, raising crops or cows, I
just want to make money damn it, show me how to do it".

Ok, I will.

Congratulations

You're now a FARMER yourself.

Tomorrow, you begin by planting SEEDS.

(Because the 'Old Timer knows that without SEEDS there will be NO Crops. And
if there's NO CROPS, then there's NO SALE at the auction barn. And if there's
NO SALE at the auction barn, then there's NO CHECK paid to the 'Old Timer. And
if there's NO CHECK paid to the 'Old Timer, then his wife gets pissed off at
him and screams "Whatta you been doing all this time, pretending to be a FARMER"?)

The equations are simple:

SEEDS = LEADS

LEADS = PROSPECTS

PROSPECTS = ENROLLMENTS

ENROLLMENTS = CHECK

CHECK = A Happy Farmer


Next time, we go into further details over the above 5 equations.

So hang on there young Farmer,

the FUN is just getting started.

Larry G Potter

www.aTicketToWealth.com

TheTrafficHut: How To Make An Effective Blog Post

A good blog post should be between 300-500 words so that

there is enough search engine "content" for their "spiders" which

come to look at your blog.

You should always make sure that you "ping" your blog after every

time you make a new entry or post. You can do this at pingoatic.com

This tells the search engines to come by and check out your new content.

Your blog post should also be use any "hyperlinking" tool provided in

the html symbol area. This helps you get "backlinks" for the keywords

you want to "rank" for in the search engines. And you shoud be

targeting "long tail keywords" like "powerful blog post" vs just "blog"

Why? There is a lot of competition for the keyword "blog" and your chances

of showing up on the 1st page of google is slim to none.

The symbol you are looking for is that blue ball with an inverted or

horizontal 8 below it.

You first hi-lite the phrase or keyword you wish to target. Then click on that

blue ball with the horizontal 8 below it and a new screen will come up.

Then insert the URL of the website you want associated with that keyword

to come up in the seach engines and get the backlink to.

And last but not least, the subject or subjects you choose are important to whether you

will gain a following who constantly come back to your blog or forget it.

You achieve this by giving them valuable and useful information they can use to

make their business successful.

DO NOT something like "My XYZ Company is the best MLM company, It has the greates products

and it pays commissions that are higher than any other company. These types of posts are

very common and do not provide real value to the reader.

An effective blog post must provide valuable information to the reader so as to insure loyalty.

The objective is to become an authority "figure" in your field of endeavor.

You want your Blog "TO BE THE PLACE" where people go to get answers on the

subject you are an authority on.

Larry G Potter

http://www.budurl.com/TheTrafficHut

How to get people to your blog

Here's a secret you should know, people will only come to read your blog and continue to receive your posts IF you provide value. You have to provide content that is either interesting, funny, or well-written, thought-provoking CONTENT.

There's that word again... CONTENT. Your sales page is NOT content. It's a sales page. You can find sales pages everywhere you turn. You don't want a sales page. You want to know ME. You want to know who I am, what makes me special, and why you should stay connected with me.

Once you figure those things out, you MIGHT want to see what opportunity I'm working or maybe you don't. But the truth is, you're not going to buy from me if all you see is a sales page.

Sorry if that seems harsh. But you've been told (were you listening?) that people do business with people they know, like and trust. A sales page isn't enough to make me know those things, but it is enough to make me know that if you don't give me more, I WON'T do business with you.

You've got to build your list. With a list, you build trust. With trust between us, you can show me what you're doing and I just might want to try it too.... because I know, like and trust you.

Larry Potter

Zurich Management Group

Zurich Planners

Read It Out Loud

I don't know what it is about reading sales copy out loud, but it gives you lots and lots of insight into how good (or bad) it really is. All the bumps and rough spots jump out at you.

Even better than reading it out loud yourself is to have someone else read it to you while you take notes on a printout of the copy. One big advantage of this is that he is completely impartial. He won't stress certain words to make the meaning clearer. And if he stumbles over a phrase or sentence or paragraph, you know that's an area you need to rework.

Another thing I do during this editing phase is make sure the copy is geared to the prospect's benefit. I do it by changing some of the "I's," "We's," and "Me's" to "You's" - e.g., changing "We are giving you 6 must-have bonuses" to "You'll get 6 must-have bonuses."

Much stronger that way.

Larry G Potter

Pres, KIM-LAR INC.

http://www.budurl.com/TheTrafficHut

Tracking + Tweaking = Increased Profits

Your Subscriber List Is The Only
Reliable "Traffic Machine" That You Have Full Control Over.

And everyone knows the money's in the list.

The problem is that 99% of marketers don't know how to build their lists quickly.

Everywhere you look online right now, every "expert" has something different
to say about online marketing!

There's Article Marketing, Video Marketing, Social Media, Postcards, Webinars,

Pay Per Click, Phone Broadcasting, etc...

There are so many different and unique ways of creating and sustaining traffic
it's enough to drive an elephant bonkers!

And why we do WANT / NEED this traffic?

Is it to make sales? Yep.

Is it to make money? Absolutely.

Is it so that we won't need a JOB? Of course.

All of the above are important.

But you're over-looking the #1 "Must Have" that should be achieved as
a RESULT of all that TRAFFIC!

You Build / Manage / Control Your Own Email List By Collecting
Your Prospects Name and Email Address!

When you have a list of 10,000 + subscribers, your traffic (and profit)
problems start to be a thing of the past.

You can get hoardes of traffic as easy as by spending 7 minutes typing
up an email and clicking "Send" with an autoresponder or bulk emailer.

10,000 marketing messages can be automatically (and instantly) delivered
into your prospects email inboxes each and every night.

And guess what happens?

If it's a GREAT message, then you'll create a predictable surge in traffic to your offers.

And if your offer is GREAT, then you should create some easy sales.

And here's the REALLY, REALLY Good News...

You don't have to be an internet guru to start building your email list today.

Anyone, regardless of skills, talents or budgets, can begin to collect their prospects
name and email address and have it automaticaly stored inside their autoresponder system.

Or they can even begin by purchasing 150k leads each and every month for only $10.

We use both methods to make constant sales and obtain new prospects.

You can too....!!!!

Larry G Potter

KIM-LAR INC.

http://budurl.com/TailGunner